15.12.2011
Sanoma Magazines' Custom Publishing will launch a magazine for Nordea Private Banking in January 2012.
Sanoma Custom Publishing will broaden its co-operation with Nordea and launch a new special magazine of investing and good life. PB Magazine is a customer magazine published for Nordea Private Banking.
The print-run of the magazine is 20,000 copies and it will be published both in Finnish and Swedish. The content of the magazine will cover entrepreneurship, careers, private economy, investing information and culture, arts, food and wine.
PB will take its reader to a phenomenal journey to interesting people, topical culture, arts and gourmet enjoyments, as well as to the useful information for investors.
The magazine will be published in January, April and October 2012. The first issue will cover e.g. opportunities for economic growth, with the comments of IMF Director General Christine Lagarde and the Economics Nobel Price winner Paul Krugman.
The first issue will also guide to the charm of sailing, jewellery design and the best wine restaurants in Finland.
Nordea has offered assets management services since 1987 and is the forerunner of the field's development. Nordea Private Banking serves clients with a minimum of 250,000 of assets to invest.
The most experienced custom publisher in Finland, Sanoma Custom Publishing, assists companies and brands to create and develop content into different chanels. Sanoma Publishing produces over 30 customer, interest group and personnel publications in print and online. Custom Publishing has bee chosen three times as the best custom publishing house in Finland (Taloustutkimus 2010, 2008 and 2006). Sanoma Publishing belongs to Sanoma Corporation, strong European media company that operates in 20 countries.
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