Cosmopolitan

Cosmopolitan is an attitude

Magazine

Kansikuva

The readers of Cosmopolitan are young women between 20 and 30 years old who are interested in their looks and the latest trends, are eager to try out the latest products and love shopping. They spend a lot of money on themselves and search for information and tips from their favourite magazine. To them, Cosmo is not just a magazine but an attitude towards life.

In 2012, Cosmo will focus even more on taking care of oneself. The Body Love section, which covers topics related to wellbeing of the body and self-esteem, has become the reader favourite and will be more visible in several issues. Cosmo women want feel good and look good!

 

Miina Lange, editor-in-chief

 

Cosmopolitan Beauty Awards is an international concept that has been a magnificent success also in Finland. Read more


 

Media information and prices

Advert Sizes

2/1430x280mm
1/1215x280mm
1/2 vertical102x280mm
1/2 horizontal215x137 mm
1/4 vertical50x280mm
1/4 horizontal215x69mm
1/4 corner102x137mm

Advert prices 2012

SizePrice €
1/1 page6390
1/2 page horizontal4400
1/2 page vertical4400
1/4 page island4820
1/4 page square3250
2/1 pages12780
1st spread14310
2nd spread14200
2nd cover7030
3rd cover7030
Back cover7320
Premium 1/1 page7030
Premium 2/1 pages14070

 

Raise for specified position +10%. VAT +23%

Line resolution: 60/cm
Binding: glued:
Place of printing: Printall AS, Tala 4, Tallinn 11415, Estonia

Please note space for printing address on back cover, full magazine width and 25 mm high.

Publication and material dates 2012

Schedules will disappear after publication date.


IssuePublishing dateReservationMaterialTake into account
620.06.201223.05.201228.05.2012Holiday time! Great summer guide: trips, cameras, music, books to take on the beach. Cosmo's sale guide: the best places to find bargains in summer fashion and classics.
718.07.201219.06.201225.06.2012Hair special. The new season’s hair looks, hair care and dyeing. Autumn trend premier. Jeans. Great drink guide.
822.08.201225.07.201230.07.2012The autumn fashion extra. All about the season's novelties plus make-up trends. Getting your hands and nails in shape. Eyeglass fashion. Cosmo woman's technology guide: laptops and mobile phones.
926.09.201229.08.201203.09.2012Cosmo Body Love. Exercise, nutrition, pampering, body care, newest trends for the exercise season. Accessories: shoes and bags of the season. The Cosmo Gyne guide.
1024.10.201226.09.201201.10.2012Ready to celebrate! The season’s top party fashion and make-up looks.The season's fragrances and jewellery. The extremely popular Cosmo man extra. Guy calendar, cosmetics and fashion also for men. Get the party started.
1128.11.201231.10.201205.11.2012Pampering and gift extra. Great lingerie special. Great Christmas present guide. Introducing the candidates for the Cosmopolitan Beauty Awards.
1227.12.201223.11.201228.11.2012Cosmo Body Love. Well-being, exercise, workout clothing and equipment. Big annual horoscope.

Inserts

Inserts

Magazine size: 215x280 mm

Binding: glued

Delivery address: Printall AS, Tala 4, Tallinn 11415, Estonia

   Max. mm       Min. mm
Loose insert
 195x260  105x148
Glued insert
 150x250  60x100 
Crush ground insert
 215x280   140x160 
Stifted insert
     -     -

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Name of magazine
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00040 Sanoma Magazines

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Insert prices 2012
e/1000 copies

Weigth Group 1 Group 2 Group 3 Group 4
Max 5 g 65 86 119 184
6-10 g 75 108 130 205
11-20 g 86 119 140 238
21-30 g 98 130 162 271
31-40 g 119 152 184 313
41-50 g 140 173 205 357
51-60 g 152 194 238 400

 

Product sample prices
e/1000 copies

Tuotenäyte grRyhmä 1Ryhmä 2Ryhmä 3Ryhmä 4
Max 5 g98130162271
6-10 g119152184313
11-20 g140173205357
21-30 g152194238400
31-40 g173217271443
41-50 g184238292486
51-60 g205259313540

 

Insert weight groups

Group 1 Group 2 Group 3 Group 4
Aku Ankka Blue Wings Auto Bild Suomi Lasten Oma Kirjakerho
ET-lehti Cosmopolitan Etiketti Merkurius Kirjakerho
Hyvä Terveys Nalle Puh GEO Prima
Kodin Kuvalehti Sport Gloria Rakennuslehti
Me Naiset Suuri Käsityö Glorian Antiikki Sisters Kerhopaketti
MikroBitti Glorian Koti V8-Magazine
Glorian ruok&aviini
GTi-Magazine
Matkaopas
Meidän Perhe
Kodinrakentaja
Pelit
Prinsessa
Tiede
Tietokone
Vauva
Gloria Design
Kodin Kuvalehti Puutarhassa
Gloria Kodin Puutarha
3T

 

Readers

Readership 256 000
Circulation 77 707
Reading minutes, women 71 min
Reading times, women 3,0

Sources: NRS 2011, AC 2011

Reader profile

All 12+ yrsCosmopolitanCosmopolitan
%% of readersreaders ('000)
Total100100252
GenderWomen5186218
Men491434
Age12-19 years1139100
20-29 years143895
30-39 years13923
40-49 years15820
50+ years46614
Greater Helsinki182152
Type of municipality Other city with more than 30,000 inhabitants3843109
City with less than 30,000 inhabitants201744
Rural municipality241948
Executive position326
OccupationSenior clerical employee11717
Junior clerical employee or entrepreneur202153
Manual worker14924
Pensioner2813
Student, schoolchild 1650127
Other 5512
12–14 years4513
Stage of life 15-29 / schoolchildren/students1144112
20-39 / children at home131332
40-49 / children at home11718
20-29 / no children & employed51436
30-49 / no children at home 9411
50+ years46614
Makes grocery purchase decisionsYes7665165
No243487
SourceNRS Reader A2010/S2011

 

Reader profile: women

All women 12+ yrsCosmopolitanCosmopolitan
% of readers% of female readersfemale readers ('000)
GenderWomen100100218
Age12-19 years104292
20-29 years133678
30-39 years13919
40-49 years15817
50+ years49612
Type of municipality Greater Helsinki192145
Other city with more than 30,000 inhabitants384393
City with less than 30,000 inhabitants191738
Rural municipality241942
OccupationExecutive position224
Senior clerical employee11715
Junior clerical employee or entrepreneur242248
Manual worker8716
Pensioner3012
Student, schoolchild 1552114
Other 5510
Stage of life 12–14 years4612
15-29 / schoolchildren/students1146100
20-39 / children at home131227
40-49 / children at home11714
20-29 / no children & employed51329
30-49 / no children at home 748
50+ years49612
Makes grocery purchase decisionsYes8865141
No113576
SourceNRS Reader A2010/S2011

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