Gloria

Gloria readers trust the magazine

Magazine

Kansikuva

The typical Gloria reader appreciates quality and style. She enjoys fashion, invests in her personal well-being and beauty care, and is continuously on the hunt for new ideas. She reads Gloria to get information and hints so she can make the right choices. She is a forerunner and wants to stay current, which is why she also finds Gloria's interesting personal interviews and well-written culture articles important.

A more comprehensive, happier and daring Gloria will kick off 2012 filled with activeness and energy. Gloria is the leading lifestyle magazine in Finland, and it always provides readers with something new: ideas, phenomena, talking points and products. Luxury, the values of the good life, freedom of choice and the world view of contemporary woman are important for Gloria. We want to generate debate and have an impact on what life is like in Finland.

Editor-in-Chief Minna Juti

Media information and prices

Advert Sizes

2/1460x297mm
1/1230x297mm
1/2 vertical112x297mm
1/2 horizontal230x146mm

Advert prices 2012

SizePrice €
1/1 page8330
1/2 page horizontal5740
1/2 page vertical5740
2/1 pages16660
1st spread18630
2nd spread18420
2nd cover9330
3rd cover9210
Back cover9770
Premium 1/1 page9100
Premium 2/1 pages18200

 

Raise for specified position +10%. VAT +23%

Line resolution: 60/cm
Binding: glued
Place of printing: PunaMusta Oy, Kosti Aaltosen tie 9, 80140 Joensuu

Please note space for printing address on back cover, full magazine width and 25 mm high.

Publication and material dates 2012

Schedules will disappear after publication date.


IssuePublishing dateReservationMaterialTake into account
619.06.201225.05.201229.05.2012A summer trip in Finland, the best summer dishes and beverages.
724.07.201229.06.201203.07.2012A sneak peek at autumn fashion, the catwalk, ten best dishes.
821.08.201227.07.201231.07.2012Great autumn fashion issue, make-up trends of the autumn.
918.09.201224.08.201228.08.2012Travel and culture, cars.
1023.10.201228.09.201202.10.2012Party fashion, perfumes, jewellery, top ten dishes.
1120.11.201226.10.201230.10.2012The great Christmas issue, top ten beauty products.
1227.12.201227.11.201230.11.2012Winter travel issue, body well-being, top ten dishes.

Inserts

Inserts

Magazine size: 230x297 mm

Binding: glued

Delivery address: PunaMusta Oy, Kosti Aaltosen tie 9, 80140 Joensuu

  Max. mm      Min. mm
Loose insert
220x287 105x148 
Glued insert
180x260  60x80 
Crush ground insert
230x297  148x210 
Stifted insert
   -
   -

Supplements can be added to magazines either as separate supplements or glue-stitched supplements, and as stapled supplements in stapled magazines and ground off in the spine in glue-bound magazines.

Before printing the supplement, the trimming/grinding allowances must be verified from the printing house. Ask for case-specific instructions from the printing house foreman. As a general instruction, the stapled supplements have an allowance of 4 mm at the top edge. If the supplement size corresponds to the size of the magazine, 4 mm is also left at the outer edge. If the supplement contains 8 pages or more, the top edge cannot be cut open. The suitability of the supplement and product samples for mechanical production must always be checked from the printing house.

It is recommended to test the supplements in advance. Testing should be carried out particularly for thick supplements, folded supplements, supplements with size limitations, and always for product and material samples. All samples must be approved in advance.

Provide clear packaging instructions (to your subcontractor) regarding the supplements so that they are delivered to the printing house in appropriate condition. Ensure also that they are packaged consistently and are thus suitable for mechanical processing. The shipment must be marked clearly with the required information of the shipment, the name of the supplement, numbers, etc. Excess supplements will be discarded after binding, unless otherwise agreed. The recipient will take care of the charges of the returned supplements.

Delivering the supplements

A supplement dummy must be delivered to the Media Service three (3) weeks prior to sending the supplements to the printer for technical/production check up. If the supplement dummy has not been delivered on time for checking and results in technical/production problems, the costs caused by such problems will be charged from the customer or the supplement can be left out from the magazine.

Delivery address for the supplement dummy:
Sanoma Magazines Finland Oy / Media Service
Name of magazine
P.O. BOX 100
00040 Sanoma Magazines

Please deliver the supplements in time, a minimum of two (2) weeks prior to the magazine’s publication date.

Transportation costs

The advertiser is responsible for the transportation costs of the supplements. If Sanoma Magazines Finland has to acknowledge receipt of the shipment, Sanoma Magazines Finland will charge the advertiser for the related costs.

Insert prices 2012
e/1000 copies

Weigth Group 1 Group 2 Group 3 Group 4
Max 5 g 65 86 119 184
6-10 g 75 108 130 205
11-20 g 86 119 140 238
21-30 g 98 130 162 271
31-40 g 119 152 184 313
41-50 g 140 173 205 357
51-60 g 152 194 238 400

 

Product sample prices
e/1000 copies

Tuotenäyte grRyhmä 1Ryhmä 2Ryhmä 3Ryhmä 4
Max 5 g98130162271
6-10 g119152184313
11-20 g140173205357
21-30 g152194238400
31-40 g173217271443
41-50 g184238292486
51-60 g205259313540

 

Insert weight groups

Group 1 Group 2 Group 3 Group 4
Aku Ankka Blue Wings Auto Bild Suomi Lasten Oma Kirjakerho
ET-lehti Cosmopolitan Etiketti Merkurius Kirjakerho
Hyvä Terveys Nalle Puh GEO Prima
Kodin Kuvalehti Sport Gloria Rakennuslehti
Me Naiset Suuri Käsityö Glorian Antiikki Sisters Kerhopaketti
MikroBitti Glorian Koti V8-Magazine
Glorian ruok&aviini
GTi-Magazine
Matkaopas
Meidän Perhe
Kodinrakentaja
Pelit
Prinsessa
Tiede
Tietokone
Vauva
Gloria Design
Kodin Kuvalehti Puutarhassa
Gloria Kodin Puutarha
3T

 

Readers

Readership 262 000
Circulation 51 382
Reading minutes, women 52 min
Reading times, women 2,2

Sources: NRS 2011,  AC 2011

Reader profile

All 12+ yrsGloriaGlorian
%% of readersreaders ('000)
Total100100278
GenderWomen5186240
Men491439
Age12-19 years11823
20-29 years141336
30-39 years131748
40-49 years151850
50-64 years252879
65+ years211542
Type of municipality Greater Helsinki183596
Other city with more than 30,000 inhabitants3838107
City with less than 30,000 inhabitants201233
Rural municipality241542
OccupationExecutive position3515
Senior clerical employee111952
Junior clerical employee or entrepreneur202673
Manual worker14721
Pensioner282157
Student, schoolchild 161337
Other 5411
Stage of life 12–14 years425
15-29 / schoolchildren/students111028
20-39 / children at home131543
40-49 / children at home111337
20-29 / no children & employed5617
30-49 / no children at home 9924
50+ years4644121
Makes grocery purchase decisionsYes7687241
No241337
SourceNRS Reader A2010/S2011

 

Reader profile: women

All women 12+ yrsGloriaGloria
% of readers% of female readersfemale readers ('000)
GenderWomen100100240
Age12-19 years10922
20-29 years131434
30-39 years131741
40-49 years151740
50-64 years252968
65+ years241535
Type of municipality Greater Helsinki193482
Other city with more than 30,000 inhabitants383891
City with less than 30,000 inhabitants191330
Rural municipality241537
OccupationExecutive position2511
Senior clerical employee111945
Junior clerical employee or entrepreneur242765
Manual worker8716
Pensioner302047
Student, schoolchild 151535
Other 5410
Stage of life 12–14 years425
15-29 / schoolchildren/students111127
20-39 / children at home131637
40-49 / children at home111330
20-29 / no children & employed5615
30-49 / no children at home 7819
50+ years4943104
Makes grocery purchase decisionsYes8889213
No111126
SourceNRS Reader A2010/S2011

iPad

Gloria tablet magazine


Gloria magazine's touchscreen computer version is a facsimile of the printed magazine.

Adverts in the print magazine will be published in the touchscreen computer version as well. As to inserts and folding adverts, we need in addition PDF material.

Print media information

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Internet Explorer: Tools > Internet Options > Advanced > Printing
Firefox: File > Page Setup

Check out also

Media Service

Need more exact information of prices, materials or schedules? Our Media Service will gladly assist you.

Tel: +358 9 120 620
Fax: +358 9 120 5999

mediapalvelu
@sanomamagazines.fi

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