Me Naiset Sport

Magazine

The new Me Naiset SPORT is a visually impressive, fresh and appealing lifestyle magazine for anyone interested in wellbeing. It has extensive expertise on issues ranging from exercise, nutrition and wellbeing to beauty and sports fashion. The magazine motivates and inspires readers with its useful tips and exciting recipes, equipment and accessory reviews and news on the latest trends in sport and exercise. Me Naiset SPORT is the magazine for every woman who wants to look after herself – their very own personal trainer!

Our readers (20+) embrace life and enjoy wellbeing and their own beauty and appearance, and in addition to training, they are also interested in nutrition and weight management. They are heavy consumers of sports equipment and accessories, fashion, cosmetics and body products as well as services.

Particularly during the peak times in exercise and weight loss (January, April and August-September), the magazine offers support and inspiration for healthy  lifestyle changes without forgetting those who still only dream of a more active life.

The magazine also offers great experiences with its travel features, make-over stories and exercise advice on many different types of sports. We have our finger on the pulse of the latest trends, the most interesting sports celebrities and discuss the hottest topics.

Marjo Vuorinen, Editor-in-Chief

Media information and prices

Line resolution: 60/cm
Binding: stiched
Place of printing:  Forssa Print Forssa, Esko Aaltosen katu 2, 30100 Forssa

Please note space for printing address on back cover, full magazine width and 25 mm high.

Publication and material dates 2012

Schedules will disappear after publication date.

Inserts

Inserts

Magazine size: 215x280 mm

Binding: stiched

Delivery address: Hansaprint Artukainen, Artukaistentie 10, 20240 Turku

Me Naiset Sport from issue 1/2012 (March) Forssa Print Forssa, Esko Aaltosen katu 2, 30100 Forssa

Supplements can be added to magazines either as separate supplements or glue-stitched supplements, and as stapled supplements in stapled magazines and ground off in the spine in glue-bound magazines.

Before printing the supplement, the trimming/grinding allowances must be verified from the printing house. Ask for case-specific instructions from the printing house foreman. As a general instruction, the stapled supplements have an allowance of 4 mm at the top edge. If the supplement size corresponds to the size of the magazine, 4 mm is also left at the outer edge. If the supplement contains 8 pages or more, the top edge cannot be cut open. The suitability of the supplement and product samples for mechanical production must always be checked from the printing house.

It is recommended to test the supplements in advance. Testing should be carried out particularly for thick supplements, folded supplements, supplements with size limitations, and always for product and material samples. All samples must be approved in advance.

Provide clear packaging instructions (to your subcontractor) regarding the supplements so that they are delivered to the printing house in appropriate condition. Ensure also that they are packaged consistently and are thus suitable for mechanical processing. The shipment must be marked clearly with the required information of the shipment, the name of the supplement, numbers, etc. Excess supplements will be discarded after binding, unless otherwise agreed. The recipient will take care of the charges of the returned supplements.

Delivering the supplements

A supplement dummy must be delivered to the Media Service three (3) weeks prior to sending the supplements to the printer for technical/production check up. If the supplement dummy has not been delivered on time for checking and results in technical/production problems, the costs caused by such problems will be charged from the customer or the supplement can be left out from the magazine.

Delivery address for the supplement dummy:
Sanoma Magazines Finland Oy / Media Service
Name of magazine
P.O. BOX 100
00040 Sanoma Magazines

Please deliver the supplements in time, a minimum of two (2) weeks prior to the magazine’s publication date.

Transportation costs

The advertiser is responsible for the transportation costs of the supplements. If Sanoma Magazines Finland has to acknowledge receipt of the shipment, Sanoma Magazines Finland will charge the advertiser for the related costs.

Insert prices 2012
e/1000 copies

Product sample prices
e/1000 copies

Insert weight groups

Readers

Source: NRS 2011, AV 2011
Figure is based on the former Sport magazine.

Reader profile

(former Sport magazine)

Reader profile: women

(former Sport magazine)