Targeting the message to Finnish men

We know what the Finnish men are interested in: cars, technique, and science. And naturally Donald Duck. Our magazines reach 70 % of Finnish men.

From Jan 13, 2012 once a week.
Already 70,000 subscribers.

Readership 1 025 000
1 025 000 (age over 12 yrs)
266 000 (age 3-12 yrs)
Circulation 302 943
Reading time 42 min

Readership 155 000
Circulation 45 623
Reading minutes, men 57 min
Reading times, men 2,6

Readership 699 000
Circulation 232 960
Reading minutes, women 96 min
Reading times 3,3

Readership 86 000
Circulation 23 855
Reading minutes, all 66 min
Reading times, all 3,3

Readership 168 000
Circulation 30 898
Reading minutes, men 55 min
Reading times, men 2,9

Readership 67 000
Circulation 37 971
Reading minutes, all 43 min
Reading times, all 2,6

Readership 255 000
Circulation 71 429
Reading minutes, men 63 min
Reading times, men 3,1

Print-run 20 000

Readership 117 000
Circulation 26 245
Reading minutes, men 95 min
Reading times 5,1

Decision-maker readership
15 000
Print-run 32 000

Readership 57 000
Decision maker readersip 39 000
Circulation 33 450

Readership 232 000
Circulation 62 678
Reading minutes, all 72 min
Reading times 3,0

Readership 113 000
Decision maker readership 49 000
Circulation 33 828
Reading minutes, men 49 min
Reading times 2,4

Readership 143 000
Circulation 31 133
Reading minutes, men 65 min
Reading times, men 3,6

Sanoma Magazines Finland Ltd
Domicile Helsinki
VAT FI16151102

Visiting Address
Lapinmäentie 1
00350 Helsinki

Postal Address
P.O. Box 100
FIN-00040 Sanoma Magazines

Customer Service
P.O. Box 5
FIN-00040 Sanoma Magazines

Invoicing Address
P.O. Box 101
FIN-00089 Sanoma

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